Stakes rising for cable duct firms and content providers
Plastic Channels that carried programming that cable subscribers would probably demand — sports, for example, or popular network shows — tended to be subject to retransmission deals. (ESPN commands big fees because cable systems know they’d lose subscribers without it.)
But until recently, little cash changed hands in these arrangements. cable duct Often they involved barter: NBC, say, would offer cable operators access to its network broadcasts on condition they gave prominent slots to its CNBC, Bravo, and USA Korytka perforowane; Fox bundled network programming with its FX, Speed and regional sports channels.
That Korytka perforowane worked as cable duct long as the expansion of cable systems fueled an appetite for new channels. But that trend has topped out.
“The cable, satellite and phone companies don’t want any morePlastic Channels ,” one network programming executive explained to me. Not only has space on the cable grid been filled up, but it’s become hard to think up a cable channel that hasn’t already been tried.
